For eight years, Travis Kalanick ran a company whose thousands of employees were not allowed to list their employer publicly. On March 13, 2026, he was ready to stop hiding it.
The company is called Atoms. It builds specialised industrial robots for food service, mining, and transport. And it has been doing so, quietly, since roughly 2017, long before the current wave of excitement about physical AI and humanoid machines.
Atoms is the rebranded version of City Storage Systems, the holding company Kalanick founded after leaving Uber in 2017. Its most visible subsidiary, CloudKitchens, the ghost kitchen operator that signed leases on commercial cooking spaces and rented them to food delivery brands, is being folded into Atoms as the parent company shifts its emphasis from food infrastructure to robotics platform.
The wheelbase for robots
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Kalanick's core product thesis is what he calls a “wheelbase for robots”: a standardised mobility platform consisting of a common chassis equipped with power, compute, and sensors, which can then be outfitted for specific industrial tasks. The analogy he draws is to the automotive industry, where a single platform underpins multiple vehicle variants. Atoms wants to do the same for task-specific wheeled machines.
The pitch is deliberately anti-humanoid. While much of the robotics industry's current attention has coalesced around bipedal machines, Boston Dynamics, Figure, 1X, and others, Kalanick is betting on what he calls “gainfully employed robots”: purpose-built, wheeled systems designed for high-cycle industrial environments where consistency and durability matter more than general dexterity.
To extend that platform into mining and autonomous transport, Atoms is on the verge of acquiring Pronto, the autonomous vehicle startup founded by Anthony Levandowski, the former Google and Uber engineer. Kalanick confirmed he is already Pronto's largest investor.
Eight years of silence
The stealth period is the most striking element of the Atoms story. Ghost kitchens were a visible business, CloudKitchens' properties appeared in cities across the US and internationally, and the company raised substantial capital. But the parent entity and its broader robotics ambitions were systematically obscured from the public record, employees included.
Kalanick has said little publicly about why. The most plausible explanation is competitive: a long development runway in a capital-intensive hardware sector requires protection from the attention of better-resourced rivals. Whether eight years of stealth have produced a product that can compete with the robotics programmes of Amazon, Tesla, and a dozen well-funded startups is what the next chapter of Atoms will have to prove.
Kalanick knows how to build companies that move fast and get very large. He also knows, better than most, how quickly a founder's conviction about the future can collide with the present. Atoms is, at its core, a bet that the physical world is about to be digitised at industrial scale, and that the company best positioned to build the platform for that transition started quietly, in 2017, in a business that looked like kitchens.